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Friday, 21 August 2015

Perspective ~ Navigating a Crowdfunding Campaign

Photo credit: Adam Priscak
One of the great things about this life it its potential. Of course, there are limitations but a lot can be achieved with hard work and perseverance.

Dream something up and make it happen.

I've had reason to be thinking about 'making it happen' a lot recently as Adam and I pour ourselves into the London production of The Gog/Magog Project (look left and click if you'd like to contribute a few pounds/dollars). The show itself is, in many respects, the easy bit. We've done it twice before back in Exeter and we're confident of all aspects of the production. The tough part is fronting the money.

And despite my ardent wishes for a win on the Premium Bonds or the Lotto (seriously, I keep matching a different number each week!), there's no getting away from the fact that we are asking people to give us money. And it's awkward.

In a recent Random Acts Theatre conference call the team were discussing how unnatural that feels to us, as creative people. How do you (repeatedly) ask people to donate without being pushy or manipulative in your messaging? Basically, it's damn hard. So over the next few weeks please do forgive my asking. And asking. And asking some more. I won't feel comfortable about it, but we genuinely do need your support.

While there are myriad reasons for wanting to produce this show in London, top of that list is that it's a great piece of art. The show explores the nature of modern theatre; it's sharp, smart, cynical and darkly comedic. Kudos to playwright Jason Lindner for not only being a brilliant writer, but also being incredibly supportive of us as we embark on this journey.

I must add a huge thank you to those who have contributed so far. Your generosity means a great deal to us and you can rest assured that we'll be working away in the background for the next few months as we move towards producing this fantastic show.

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